Gerald Alcock Company, LLC​​
Real Estate Appraising
and Counseling
Since 1977

Meet The Team

Principals
  1. Julie Simpson
    Julie Simpson is a Principal with the Gerald Alcock Company, LLC since 2003 and an associate since 1986 preparing and managing valuation and consulting assignments. Valuations have been performed on various properties with emphasis on industrial/manufacturing, automobile dealerships, funeral homes, self-storage facilities, and multi-plex movie theaters. Julie received her Bachelor of Arts degree from Albion College in 1985 and attended Stonier Graduate School of Banking at the University of Delaware between 1990 and 1991.
  2. Marcel H. Vidovic, MAI
    Marcel Vidovic has been a fee appraiser for over 26 years with an emphasis on hotel valuations. He currently heads the hospitality department and has performed over 920 hotel valuations totaling close to five billion dollars in value. Mr. Vidovic has been quoted in several prominent newspapers and also teaches a two-hour continuing education course on the lodging industry for the Appraisal Institute. His course is approved for both real estate appraisers and brokers. Marcel is a graduate from Michigan State University and is Member of the Appraisal Institute (MAI). He is State Certified in 10 States and joined the Gerald Alcock Company as an associate in 1991 and became a principal in 2003.
  3. Michael T. Williams, MAI
    Michael Williams has spent the majority of his professional career in the appraisal business. He joined the Gerald Alcock Company in 1995 as an associate and was later named Vice President being mentored by the firm’s founder, Gerald Alcock. Mike became a principal in 2003 and has served as the firm’s President since 2005. Mike holds a BBA with a concentration in Finance and Real Estate from the University of Michigan Ross School of Business Administration, an MS in Finance from Walsh College, and is a Member of the Appraisal Institute (MAI). Mike is active in leadership roles locally and nationally with the Appraisal Institute and is a past President for the Great Lakes Chapter of the Appraisal Institute.
Founder
Associates
  1. Gerald V. Alcock
    A graduate of the University of Chicago Gerald Alcock founded this appraisal firm after a successful banking career in Ann Arbor, Michigan. His guidance and friendship fostered our professional growth. His keen sense of humor resonates through the firm today under our stewardship.
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Alexander J. Groves, MAI
Susan B. Campbell, CPA
Lorie Alcock
Stephen J. Simpson
Karn L. Paul
Glee R. Loman
David A. Williams, PGA
Joanne M. Stockman
Robert F. Elder, PGA
Kristina Kieft
Office Manager
Cady Miller

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